Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

Amid the cacophony of last year's Super Bowl broadcast, one commercial stood out for its soft atmosphere of sounds: Zoe Kravitz sits between two high performing microphones and taps her perfectly ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...

Kendall and Alex give internet video phenomenon ASMR a try. A new Broadway show will tell fairy tales with a feminist twist set to Britney Spears hit songs. The co-creator of the iconic sitcom ...

Common ASMR triggers include whispering, hair play, and ear brushing. Not all people experience a positive response or any response to these triggers, though. ASMR, or autonomous sensory meridian ...