Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...

Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t ...

There has been criticism the Echo has stagnated, while other AI chatbots have become much easier to communicate with.

Amazon is making a serious push to be your personal AI assistant across every device you use. At CES 2026, the company announced Alexa.com, bringing its AI assistant directly to web browsers.

Panos Panay remembers the first time he walked into a room and asked Alexa to play a song. “And it actually played,” he says, hands on his knees, leaning into the audience of reporters and analysts at ...

Alexa itself describes the persona as operating on the motto “help first, judge always,” delivering “reality checks delivered ...

Amazon is quietly rolling out the last big pillar of its AI-powered Alexa+ vision: the Alexa.com website, bridging the gap between its Echo devices, mobile app, and consumer desktops. The web portal ...

Amazon (AMZN) shares increased 2% during Monday market action after the tech behemoth rolled out Alexa.com, which expands the use of its artificial intelligence assistant across a multitude of devices ...

New Alexa+ features let you type or chat instead of just talking. It’s part of Amazon’s push to make Alexa a full-fledged AI helper across devices Amazon just took a bold step in the evolution of its ...

As Amazon prepares to roll out Alexa+, brands face an urgent need to adapt their digital strategy for voice-powered shopping. Recent patent findings suggest the integration of Alexa with Amazon's ...

Some customers are seeing new Alexa branding for Amazon’s smart speakers. Some customers are seeing new Alexa branding for Amazon’s smart speakers. According to images seen by The Verge, Amazon is ...