Dublin, Nov. 27, 2017 (GLOBE NEWSWIRE) -- The "Global Beacons Technology Market - Analysis and Forecast: 2017 to 2026 Focus on Protocol Types (iBeacon, Eddystone, and Others) and End Users (Retail, ...

Bluetooth refers to the technology in cellphones, earbuds, laptops and other smaller electronic devices that enables them to connect to networks. This same technology is used in Bluetooth beacons, ...

The iPhone user base is huge, but Apple's commitment to privacy and the difficulty in managing beacons conspire against success Then there’s the iBeacons protocol that lets a smartphone app get local ...

Beacon technology is the latest innovation in proximity marketing, providing both B2B and B2C marketers with new opportunities to deliver better experiences for customers. Apple’s iBeacon has set the ...

Ultimately beacons are going to be a communication channel for retailers. Retailers are not going to allow brands to have a separate dialogue with their shoppers in their stores and interfere with the ...

The whispers of beacon technology have long been associated with the retail world, promising personalized shopping experiences and targeted advertisements. While the retail sector has certainly ...