If you’ve been on TikTok or Reddit lately, you’ve likely seen something on “seasonal color analysis.” Perhaps you or someone on your FYP has tried the viral filter for finding your “season.” In fact, ...

A while back, I used an app to figure out if I was a deep winter, cool summer, clear spring, or warm autumn. Like many others, I hoped it would help me avoid colors that wash me out and find those ...

Seasonal color analysis, a fad from the 1980s seeking to identify a person’s most flattering color palette, is drawing views and exasperation on TikTok. By Callie Holtermann A barefaced woman studies ...