In the beginning, the ‘Clean Girl Aesthetic’ that was trending on TikTok didn’t bother me. The trend seemed to champion a clean and simple beauty routine that featured minimal makeup (think: dewy skin ...

Emerging on TikTok in the early 2020s, the clean girl aesthetic, at its core, is all about effortlessly presenting your best self. It’s about living your most productive, put-together, self-aware life ...

Social media being bad for your self-esteem is not a fresh take – we all know all too well the feeling of doomscrolling late into the night comparing yourself to people who seem to have your dream ...