This may come as a surprise, but as a creative and an owner of a CPG design agency, I actually love AI. I just recognize its limitations. For me, those limitations are even embedded in the term ...

In Creative Intelligence, Bruce Nussbaum argues that building a space away from normal activity, where people trust each other and agree to behave by a different set of rituals, is key to enhancing a ...

NEW YORK and LONDON, Jan. 27, 2026 (GLOBE NEWSWIRE) -- With speed and focus, U.S. and U.K. brands and their advertising partners are planning and implementing creative intelligence (CI) solutions and ...

In today’s rapidly evolving marketing landscape, creative intelligence has emerged as the next frontier, fundamentally transforming how brands connect with their audiences. In a panel discussion with ...

Creative, labeled as ‘non-working’ media, is responsible for driving 40-70 per cent of an advertising campaign’s performance, yet it has been deprioritised and undervalued. Global advertising spend is ...

Alison.ai introduces Preflight Plus, a tool designed to evaluate video ads before they go live. By applying its Creative Genome technology to structured performance frameworks, the platform helps ...

The field of creative arts, media and communication curriculum and pedagogy has undergone substantial re‐evaluation in recent years as educators seek to bridge traditional artistic practices with ...

Who wouldn’t want to be an “insight machine?” One where you can just will your way to solving problems, from the daily parenting ones to the larger business ones? But a fact and a misconception might ...

Media Innovator Behind The Sopranos Will Lead Kartel in Building AI-powered Creative Infrastructure for the World's Most Ambitious Brands "Kartel is where imagination meets engineering – a platform ...