For several years there were two kinds of people in social media, those who create content and those who consume it. I always appreciate when a very complex and important subject is simplified to ease ...
Content curation is the hottest topic among marketers these days, but few companies understand what content curation is and how it can help build a brand and a business. In simplest terms, content ...
When you watch a TED video, you’re in for a remarkable journey. Each presenter has been discovered, considered, and carefully programed into a collection of unique intellectual explorations. Long ...
Deal curation captured the ad industry’s imagination last year. But the curation conversation has already taken on a more pessimistic tone on the publisher side in 2025. Critics say curation is ...
The sell-side curation craze is in full swing. In fact, the backlash has even begun. SSPs are rushing to strike partnerships with DMPs that have embraced the supply side’s role in curation. For ...
Curation: the ad tech world won’t stop talking about it, and many are turning their advertising efforts towards it. Some believe it has the potential to become a one-size-fits-all solution. But many ...
In recent weeks, the debate around curation has been heating up. In this op-ed, Fern Potter and Rob Webster give their thoughts on what curation really offers Recently, discussions around curation ...
Pawan Deshpande is CEO of Curata. With the help of Pinterest and other consumer-oriented companies, content curation - the process of finding, organizing and sharing online content – has gone ...
Navigating the open Internet is becoming increasingly challenging for brands as traditional targeting methods dwindle and spending on less-effective Made-for-Advertising (MFA) sites increases. There ...