Over the past five years, many CIOs have put significant effort into deploying customer relationship management (CRM) systems. These systems provide a single view of the customer for the sales ...

In the upcoming book, "Personalized," the authors emphasize that personalization is essential throughout the customer journey. Their research highlights that leaders in personalization consistently ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

No longer nice-to-haves, CRM systems today are essential tools helping organizations create the high-touch, personalized interactions their customers demand. While most people equate customer ...

Vertex Business Services today announced the availability of CIS Ecosystem™ Solutions, the company’s new customer management solution. CIS Ecosystem™ is now available for electric, gas and water ...

Dublin, Aug. 05, 2025 (GLOBE NEWSWIRE) -- The "Customer Information System (CIS) - Company Evaluation Report, 2025" report has been added to ResearchAndMarkets.com's offering. The Customer Information ...

360-degree views of the customer provide a comprehensive landscape of a client's financial situation and enable more personalized and effective advice. This holistic understanding helps build stronger ...

As state and local governments rely more on information technology to deliver better services and improve efficiency, they have turned increasingly to systems integrators to design and deploy their ...