Data visualization, big data, brand storytelling—you’ve probably heard these terms, and you’re likely to hear them more and more in the marketing sphere. (In 2016, LinkedIn found that the #2 most ...

There is a data revolution happening across the globe. From academics to politics, and everywhere in between, the world’s stories are being told through their datapoints. And, while using ...

Visual analytics helps organizations make decisions faster than traditional spreadsheetsEach data tool offers strengths based on project size, au ...

According to Gartner Peer Insights Reviews and Ratings, Microsoft (Power BI), Tableau, and Qlik are frequently the industry leaders in analytics and business intelligence platforms. However, how do ...

Data is everywhere today. From the apps we use to browse social media to the online shopping purchases we make, our digital footsteps create massive amounts of data. Companies large and small ...

Today, the amount of data that organizations collect is unprecedented. However, being able to find the “right” data and create innovative data analytics solutions is just the first challenge. The ...

A book just came across my desk, “Storytelling with Data – A Data Visualization Guide for Business Professionals,” by author Cole Nussbaumer Knaflic, that is a handy resource for data scientists of ...

CHICAGO--(BUSINESS WIRE)--Forsta, a leading global provider of market research, customer experience (CX), and employee experience (EX) technology, today announced the release of Forsta Studio Canvas, ...

One of the most common clichés in the viz space is that “data visualizations are only as effective as the insights they reveal.” In this context, effectiveness is a function of careful planning. Any ...

Numbers don’t lie—but sometimes they can be made to fib. As anyone in business knows, one of the greatest sources of danger is a large, complex, convoluted collection of data. Massive datasets can be ...