Note: Data from previous years is updated annually. Digital display advertising on CTV not shown. Source: eMarketer, U.S. Ad Spending Estimates, March 2023. Fresh data delivered Saturday mornings ...

It's a question we've probably all been asking. Does digital display advertising pay? Is it worth the huge sums the big brands put into it? Well, the answer from a new piece of research released today ...

Advertisers increased spend on display advertising in the UK by 24.5% in 2015 to over £3bn (PwC/IAB Digital Adspend Study) because it offers an abundance of exciting opportunities to connect and ...

Note: Numbers may not add up to 100% due to rounding. In 2016, Microsoft purchased LinkedIn, and display advertising revenue from LinkedIn was consolidated under Microsoft starting that year. Data ...

You’re a brand advertiser spending a ton of money on engaging consumers with your product. You are not seeing the sales uplift from brand advertising on digital devices -- PCs, tablets, and ...