We all know dogs are colorblind—or do we? Many people assume pups see the world in black and white, but that’s actually a myth. While their vision is different from ours, it’s far from colorless. In ...

Many animals have color preferences. For example, some advertising research has suggested that humans are attracted to the color red. Suppose, then, that you were a dog toy manufacturer and you wanted ...

Source: Image from SC Psychological Enterprises Ltd. If you ask the average person whether or not a dog sees colors they are apt to give you the stock answer that dogs are colorblind. That is true; ...