You've added a hot new product or spankin' new service to your offerings, and you want your customers to know about it. Or perhaps you want to make sure your customers don't forget you as they keep an ...

In Gearhead last week we began discussing our problems maintaining the mail list for the Gibbs Irregulars (a list of readers I poll for their thoughts – send a message to lists@gibbs.com with the ...

While all this Twittering and Facebooking has gotten plenty of attention, the basic bread and butter of any small business is the care and feeding of its e-mail lists to connect its customers, ...

In an attempt to block email spoofing attacks on yahoo.com addresses, Yahoo began imposing a stricter email validation policy that unfortunately breaks the usual workflow on legitimate mailing lists.

Opinions expressed by Entrepreneur contributors are their own. More and more people are getting the information they want on the run (with Blackberries, iPhones, netbooks and other mobile ...

Doesn't everyone want their e-mail list to be larger? It's not uncommon, however, to find companies that have not checked off the basic steps. Have you? 1. Make sign-up ubiquitous. The invitation to ...

Yahoo moved to a more aggressive DMARC policy that creates email delivery issues on mailing lists for yahoo.com users, email experts say In an attempt to block email spoofing attacks on yahoo.com ...

Richard M. Reis’s electronic mailing list is called “Tomorrow’s Professor,” but it’s helping many would-be professors today. About 15,000 graduate students and faculty members subscribe to the free ...

Bob Richards is bitter about the US$14,000 his company blew on a list of e-mail addresses to market its services. The 2-year-old company, Javelin Marketing, is located in Concord, California, and ...

Mailing lists are a powerful way to communicate with existing customers and to acquire new ones. Traditional direct response mailing lists are sent via postal mail, but more and more of these lists ...