Google Ads’ ad sharing, which lets a single ad be reused across multiple ad groups, will be deprecated with v22 of the API. Starting mid-October, shared ads will be blocked from creation, then phased ...

From April 1, 2026, Google will block inactive developer tokens from uploading Customer Match data via the Google Ads API.

Google will officially sunset its Ads API v18 on Aug. 20. Any applications still using this version after that date will see all API requests fail. Why we care. For developers and advertisers who rely ...

Google has released version 23 of the Google Ads API, this is a major release with dozens of updates. Updates include Performance Max reporting data with Ad Network type breakdown, more incentives, ...

Google Ads is experiencing some technical difficulties, although their ad status dashboard indicates that all is currently fine. The issue is somewhat significant in that even Microsoft Advertising is ...

The update ensures campaigns have adequate budget for the initial "cold start" phase as AI models learn and optimize for performance, according to Mattia Tommasone of the Google Ads API Team.

The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

Google Ads was initially launched as Google AdWords, then renamed and revamped in recent years. Google has offered paid advertising on its search engine and other platforms since the year 2000. Google ...