The company said in a blog post that its Business Agent is a new feature that lets shoppers chat with retailers directly within Google Search. The tool functions as a branded virtual assistant that ...

Google has released version 2.11 of the Google Ads Editor, which includes over 15 new features and removes a couple of older features. The full list of features is below, as Google posted on its site.

Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards. Google is starting to roll out its new Text Guidelines feature in Google ...

Google has begun testing a new advertising format inside Search AI Mode that surfaces personalised discounts during ...

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You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood – and often misused. Here are five tips to help you get more from ...