As part of The Drum’s special report on search marketing, we speak to a number of agencies operating in the space to gain an insight into the key issues surrounding this heady topic. In a series of ...

News source websites have benefitted the most from the introduction of Google’s Panda algorithm update, a research by search marketing specialist Greenlight suggests. The study aimed to identify the ...

If you invest in an Internet company outside of a select group of premier websites, you're putting at least a little bit of trust in Google not to foul things up for you. Last week, shares of ...

Panda, named after Google software engineer Navneet Panda, is a complicated algorithm. The industry should expect nothing less. Its creator also spent time on the research teams at Intel and IBM, per ...

Searchmetrics has been publishing Google Panda updates on winners and losers across Europe for the past week. On its Web site, marketers can find information on companies in Switzerland, Italy, Spain, ...