When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. US manufacturer Guild has announced that it has overhauled its GAD series and added new models in ...

Few guitarists are as synonymous with Guild Guitars as Kim Thayil, yet owing to a series of twists of fate, a signature guitar never became a reality for the Soundgarden hero. Now, finally, Guild has ...

Guild has unveiled a signature guitar collaboration with Kim Thayil, offering two takes on his go-to S-100 Polara – one super high-end, the other more affordable, both super cool and instantly ...

Since its birth in New York in the early 1950s, Guild had established itself as a serious player in the US guitar-manufacture scene. Jazz was still the dominant serious musical force and, indeed, was ...

From Ritchie Valens to the Goo Goo Dolls, Guild Guitars has been the preferred musical instrument for many professional musicians. Omelet will first develop a campaign running across print, content ...