It’s common sense: When it’s hot outside, don’t put on a dark shirt—wear white instead. A team of researchers at Purdue University has put this common knowledge to work to figure out ways to cool ...

If you’ve ever redone a room in your house and gone to the hardware store to pick out some fresh paint, you know that there’s a lot of different shades of white on the market. Turns out, there’s a new ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. On a hot summer day, the temperature of a dark roof or sidewalk ...

The latest whiter-than-white paint may be a solution to global warming, according to a Perdue University research team. Purdue Professor Xiulin Ruan holds up a square of ultra-white paint his research ...

The “blackest black” paint, famed for its thermal camouflage potential, has long absorbed 99.9 percent of public attention. Now it’s time to shed some light on the other end of the practical paint ...

White roofs are one of those climate solutions that sound too good to be true. Compared to solar panels and electric cars, painting the roof of a building white is a suspiciously cheap, analog way to ...