Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

This article is part of "Build IT," a series about digital-tech trends disrupting industries. Generative AI is on the tip of everyone's tongue this year, and marketers are eager to embrace it. In a ...

In 2024, personalization is the marketing strategy. It's the key to unlocking compelling marketing campaigns that captivate an audience and convert casual observers into long-term customers. One ...

Business Journals Leadership Trust is an invite-only network of influential business leaders, executives and entrepreneurs in your community. To continue reading this ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

CX drives growth. Customer experience in marketing improves retention and revenue, and there’s a strong link between seamless CX and improved business outcomes. AI personalization. AI and data ...