Elise Riker, a marketing professor at Arizona State University, shows off her winning contest entry for a state highway safety message displayed last fall. States are using more creative message to ...

Elise Riker, a marketing professor at Arizona State University, shows off her winning contest entry for a state highway safety message displayed last fall. States are using more creative message to ...

You may have heard that federal officials are cracking down on highway humor. Signs like “Seat belts are in, everybody’s wearing them” and “Don’t be a grinch, let them merge” are to be phased out by ...

The transportation agency is posting safety reminders via its electronic signs, but the future of the campaign is up in the air. Many of the driver safety messages produced by the New Jersey ...

Jun. 10—States have had their fun with highway safety messages, posting everything from Taylor Swift lyrics to discourage texting in Mississippi, to a "vibe check" — winking at Gen Z — to encourage ...

“Ho ho ho! Please drive slow!” If you enjoyed the puns and Jersey humor on the highway safety signs, it appears they’re here to stay. The signs first popped up along New Jersey roadways in 2022 and ...

Federal Highway Administration officials appear to be having a rethink on a plan to put an end to clever and funny highway safety messages. A pending revision of the Manual on Uniform Traffic Control ...

Minnesota is among many states across the country with creative signage, sharing messages across the state with its “Message Monday” campaign since 2016 A sign from the "Message Monday" traffic safety ...

The signs first popped up along New Jersey roadways in 2022 and have been a big hit with drivers. Last week, the Federal Highway Administration updated new regulations for those clever signs – and ...

Highway safety messages seem to be funny every once in a while. Maybe a joke displayed on a sign above your head made you laugh and think, "Did I just read that?" Savor your laughs while you can ...

PHOENIX – The Arizona Department of Transportation is once again asking citizens to put their word skills on display as part of the agency’s annual Safety Message Contest. ADOT opened the submission ...