L’Oréal Groupe Introduces New Technology-Driven Products For Hair And Skin

Light Straight + Multi-styler, developed by L’Oréal Research & Innovation, was seven years in the making. The device uses ...
CNET

L’Oréal’s New Beauty Tools Promise to Prevent Heat Damage and Improve Hair and Your Skin

The future of hair and skincare may be light-focused.

L'Oréal's new hair straightener + multi styler uses light instead of extreme heat — and ...

L'Oréal announced an infrared hair straightener and an LED face mask at CES 2026, both launching in 2027 with light-based ...