Mascara is the one makeup item that most of us - no matter how bleary eyed we are - wouldn't skip. One coat of the black stuff can take your lashes from zero to hero in seconds, but what about mascara ...

Primer is something many of us don’t consider, let alone invest in, but it’s worth doing. For those of us who work long hours and want to look our best, keeping our makeup on is essential for feeling ...

The Standard's journalism is supported by our readers. When you purchase through links on our site, we may earn an affiliate commission. When your mascara is just not doing the trick, it's time to ...

Your look isn’t complete without done up lashes, and these days more women are opting to wear falsies instead of solo mascara. But they’re not the easiest to apply if you’re not a professional makeup ...

If you've finally found your holy grail mascara, but are still looking for a bit more lift, curl, or volume, it might be time to invest in an eyelash primer. Lash primers are also great for extending ...

Here’s the sitch: You’re tired of spending so much money and time on lash extension appointments, but strip lashes are a pain to apply and don’t usually stay on all day. It might seem like there’s ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The best lash ...

In an app full of glossy beauty tutorials, Stacey Solomon is providing some ultra-relatable relief in the form of her latest TikTok eyelash how-to clip. Titled 'Put my lashes on with me & watch me ...