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This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

It’s never too early to start planning out your Halloween costume, since few things are worse than scrambling on October 30th and just deciding to go as a cat for the fourth year in a row. (Look, we ...

We're all already aware that YouTube is rapidly delivering a mass makeover takeover; it pulls in millions of viewers daily to see what their favourite beauty gurus are transforming themselves into.

Sometimes, you wish you could walk in the shoes of a Disney princess. Who wouldn't want to befriend adorable animals, sing whenever your heart desires, and live that happily every after kind of life?

You can learn a lot of things from YouTube’s massive library of tutorials, even how to look like the opposite sex. YouTube, a site laden with ego and personal branding, is no stranger to identity ...