Trends are shifting in the digital marketplace with mobile apps becoming increasingly in demand. One primary reason for this surge? I believe it's a lack of competition. While almost every medium- to ...

WASHINGTON, Oct. 11, 2017 (GLOBE NEWSWIRE) -- More than 60% of app developers recommend a “freemium” model for monetizing a mobile app, according to a new survey. With the “freemium” model, an app is ...

Mobile devices have become extensions of our lives, transforming from mere means of communication into entertainment, primary sources of information and work assistants. In general, mobile users spend ...

The company tries to present a friendly face to new users--and native advertisers Reddit Launches Mobile AMA App The company tries to present a friendly face to new users--and native advertisers ...

Investors know that most startups fail, but something that may be less understood is how few mobile apps actually make money. According to a new analysis of the subscription app economy from mobile ...

With mobile apps, the purchasing process varies wildly, depending on which operating system you’re dealing with. On the iPhone, everything’s done through one interface: the App Store in iTunes.

While the last year has presented its own unique challenges and opportunities, changes in privacy data look set to create further disruption for game publishers over the next few months. As ...