The ad also brings back a few of the stars from the original music video such as Grande's BFF Victoria Monet and new mom/YouTube star Colleen Ballinger, who says, "Supposedly she uses juicy ...

Beyoncé turned up the heat on Instagram with the recent campaign shoot for her newest fragrance, Cé Lumière. The campaign broke the internet and received a storm of reactions online. The comments came ...

A perfume ad for Yves Saint Laurent’s Black opium fragrance has escaped a ban by the Advertising Standards Authority (ASA) despite 12 viewers complaining it “glamourised and trivialised” drug use and ...

The singer's fragrance launch follows Chris Brown's release of a strange personal video asking if it's possible to love two people. By Elizabeth Snead As if Rihanna needs more social media traffic—or ...

Zoom in on a girl at a fancy event in an even fancier ballroom. That seems like a formulaic start to a perfume ad if I’ve ever heard one. But don’t be fooled, you’re about to experience the ...

<br>There is an inherent paradox built into fragrance advertising, which is the notion of persuading the consumer to buy a product whose essential function can’t be conveyed, seen or felt through a ...

Add Yahoo as a preferred source to see more of our stories on Google. Nothing livens up a boring formal dinner quite like dancing maniacally, firing lasers from your fingertips, and leaping through a ...