While Coinbase got more than 20 million of you to scan a QR code during the Super Bowl, we don't need advertisers normalizing scammer behaviors. Since my start in 2008, I've covered a wide variety of ...

Are you a print subscriber? Activate your account. 4 hours 50 min ago By Sean Gately - 4 hours 50 min ago By Erika Wheless - 5 hours 20 min ago By Olivia Brown - 5 hours 20 min ago By Asa Hiken - 5 ...

Coinbase Global Inc (NASDAQ:COIN) CEO Brian Armstrong’s attempts to take credit for the hit Super Bowl floating QR code advertisement backfired Monday. What Happened: Armstrong said on Twitter that ...

Any U.S. marketer who doubted the power of the QR code is eating their lunch after the Super Bowl. In just one night, with the help of a 60-second spot that featured nothing more than a bouncing QR ...

Super Bowl LVI viewers are mostly in agreement about the worst commercial of the night after an “annoying” ad for cryptocurrency showed just a bouncing QR code. During Sunday’s game between the Los ...

The cryptocurrency company's Super Bowl ad featured a QR code that bounced around the screen in a style reminiscent of old computer screen savers Abigail Adams is a Human Interest Writer and Reporter ...

Chethan is a reporter at Android Police, focusing on the weekend news coverage for the site. He has covered tech for over a decade with multiple publications, including the likes of Times Internet, ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Sure, the Super Bowl is the stage for the ...

Despite not being an inherently interactive environment, television does drive sales lift, although the impact usually isn’t immediate. Broadcasters have been trying to change that for a long time.

QR codes have gone through the hype cycle of inflated expectations followed by sinking disillusionment that occasionally comes with innovation. The black-and-white labels once were touted for their ...

Do people really want to scan that little black-and-white pattern better known as a QR code? Mike Wehrs, CEO of QR code marketing tech company Scanbuy, doesn’t give any ground, saying QR codes are ...

Are you a print subscriber? Activate your account. 14 hours 43 min ago By Adrianne Pasquarelli - 16 hours 54 min ago By Lindsay Rittenhouse - 17 hours 1 min ago By Ad Age Staff - 17 hours 8 min ago By ...