Generating new leads from industry peers is crucial to staying in business. So, how can an executive team begin to build a referral marketing program that benefits every stakeholder involved? It has ...

More and more companies have adopted a referral marketing system to gain new customers which can be valuable when done properly. Before creating a referral program, companies need to think about what ...

Cleveland Clinic, Lifebanc and Transplant Connect have designed and launched a fully automated donor referral system to streamline the process for hospital staff identifying and evaluating potential ...

In a recent observational study published in Nature Medicine, researchers assessed the impact of an artificial intelligence (AI)-powered self-referral chatbot on diversity and volume of patient ...

Christie M. Gardiner co-authored the report mentioned in this article but received no external funding for this. She does not work for, consult, own shares in or receive funding from any company or ...