McDonald's CEO's Big Arch taste test sparked a war of fast-food copycats

A carefully curated authenticity contest is brewing between the fast-food giants after McDonald's CEO went viral for his Big Arch taste test.
Futurism

This Blind Test of Whether People Prefer the Taste of Real Meat or Fake Meat Might Surprise You

In a blind taste test, thousands of self-professed “omnivores and flexitarians” were given meat substitutes alongside the real thing and asked to rate which was better — and their responses were ...
Food & Wine

Here's What a 2,700-Person Taste Test Tells Us About the Future of Plant-Based Meat

Plant-based meat isn’t just struggling with taste — it’s losing the vibe war too. Stacey Leasca is an award-winning journalist with nearly two decades of newsroom experience. She is also the ...
Southern Living on MSN

We Tried 12 Store-Bought Butter Brands—And There Was 1 Clear Winner

It might already be in your fridge.