Beloved confectionary brand Twix has revealed a brand new visual identity, along with a new $70M campaign designed to focus on unity. Whereas previous marketing has used encouraged customers to "pick ...

A Halloween-themed advertisement sponsored by Twix, the chocolate bar brand owned by Mars (the American confectionery company), has sparked heated debate on social media. The commercial features a ...

After creating a unique, Twix-powered and -inspired space for future Black technologists at AfroTech 2023, Mars Inc. returned to the conference this year ready to take things up several notches. The ...