In 2025, that debate feels outdated. Uber now operates from a position of strength. It generates consistent profits, produces ...

Uber Technologies Inc. is pouring millions of dollars into a national ad campaign to push for reforms in insurance policies that it says have been exploited by personal injury lawyers and contribute ...

Holiday campaigns are a blood sport. ’Tis the season for joy, sure, but it’s also the moment every brand is fighting for a spot under the tree. For Japanese beauty giant Shiseido, Christmas is the ...

Uber is launching an insights platform for marketers called Uber Intelligence. It has partnered with LiveRamp to aggregate users' data without revealing their identities. Uber has said its ad business ...

Uber Advertising is launching an insights platform for marketers called Uber Intelligence. It has partnered with LiveRamp to aggregate users' data without revealing their identities. Uber has said its ...

The goal is to provide CPG advertisers of all sizes with a range of capabilities across the Uber Eats grocery and retail marketplace. The Instacart integration will enhance Uber Advertising’s offering ...

Uber Advertising announced an interactive advertising format combining branded map displays with destination-specific creative that runs the consumer's entire ride.

Uber is transforming into a global Mobility Super-App, leveraging network effects, operating leverage, and recurring revenues from Uber One and advertising. UBER’s core Mobility and Delivery segments ...

Pop veteran Cher has been praised for appearing in a hilarious Uber Eats ad in which she turns back time… with disastrous results. The singer stars in the advert, inspired by one of her most famous ...

For big ad platforms that command their own media environments, standard web measurement benchmarks can seem like an awkwardly low bar. A viewable ad, by the IAB’s accepted definition, is one in which ...