In what could trigger a shake-up in the mobile ad business, Zynga has chosen Unity Technologies as its exclusive mobile game advertising partner. Zynga decided to adopt the Unity Ads’ rewarded ads ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and operating real-time 3D (RT3D) content, and Snap Inc. (NYSE: SNAP) today announced a partnership that ...

Unity and Snap's agreement to integrate their platforms gives marketers another way to reach the growing number of people who play mobile games. More than half of all mobile games are made with ...

Google is going full-court press on universal app campaigns (UAC) through a partnership with Unity Technologies, a company that makes development tools for game creators. Starting Thursday, Unity’s ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and operating real-time 3D (RT3D) content, today announced the availability of Unity Mediation, inclusive of ...

AppsFlyer has partnered with Unity Ads to launch its Privacy Sandbox on Android integration. In collaboration with Google's Android Sandbox team, AppsFlyer also ...

Mobile game developers have a new opportunity to maximise their revenue potential thanks to BIGO Ads’ new collaboration with Unity LevelPlay. The company states that this collaboration unlocks ...

Unity’s integration of ironSource is solving its advertising problems. It expects to turn profitable on an adjusted EBITDA basis this year. Unity’s partnership with Apple and its new AI marketplace ...