Malcolm Hawker is the CDO at Profisee, and is an expert in the fields of Data Strategy, Master Data Management and Data Governance. This year, we will see a decrease in the number of chief data ...

Developing a successful marketing analytics strategy is a challenging, but often crucial, task for many businesses. While collecting vast amounts of marketing data can be a hurdle in itself, plenty of ...

For many organisations, the promise of artificial intelligence (AI) is being undermined by a fundamental problem: their data isn’t ready for it. This can lead to conflicting metrics and inconsistent ...

The Defense Information Systems Agency (DISA) published its data strategy for fiscal years 2025-2027 on March 4. DISA’s goal is to optimize its network, enhance cybersecurity and leverage artificial ...

Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

Imagine you are looking for a Caribbean vacation. There is a luxury resort brand you love, and you want to compare availability, prices, and amenities across locations. You could do your research ...

In today’s modern world, data drives most major business decisions — including marketing campaigns, new product development, technology automation, pricing strategy and more. The University of Wyoming ...