For several years there were two kinds of people in social media, those who create content and those who consume it. I always appreciate when a very complex and important subject is simplified to ease ...
Content curation is the hottest topic among marketers these days, but few companies understand what content curation is and how it can help build a brand and a business. In simplest terms, content ...
When you watch a TED video, you’re in for a remarkable journey. Each presenter has been discovered, considered, and carefully programed into a collection of unique intellectual explorations. Long ...
Deal curation captured the ad industry’s imagination last year. But the curation conversation has already taken on a more pessimistic tone on the publisher side in 2025. Critics say curation is ...
Advertisers want more transparency into and control over open marketplace quality. But curation is not the answer. Solutions that fundamentally address the issues curation attempts to solve already ...
When you agree to give a talk at a conference, you never really know who's going to show up. So when I signed up to present at Vidcon this year -- a presentation with the title: "Curation: The Secret ...
This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. Is curation all it’s cracked ...
In recent weeks, the debate around curation has been heating up. In this op-ed, Fern Potter and Rob Webster give their thoughts on what curation really offers Recently, discussions around curation ...
Navigating the open Internet is becoming increasingly challenging for brands as traditional targeting methods dwindle and spending on less-effective Made-for-Advertising (MFA) sites increases. There ...
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