Achieving accurate and precise color reproduction for traditional offset and modern digital print production is in the standards. In Printing-Process Control and Standardization, Robert Chung offers ...

“In nature, light creates the color. In the picture, color creates the light.” This quote by American artist Hans Hofmann precisely describes the fundamental light-matter interaction and color ...

How does a typical printing machine work? Today's most common printing machines use a flexographic process. Flexography is a direct rotary printing method that uses a raised image surface to print on ...

For how many years now have we heard the request from brand owners for a more colorful image in a printed product? We live in a world of color, and I would argue that just about everyone prefers a ...