If you’ve used generative AI—and I’m willing to bet you have—then you’re probably familiar with the importance of large language models (LLMs). LLMs are trained on massive amounts of historical data; ...

With AI Overviews taking over search results, brands must stop optimizing purely for clicks and aim for answer inclusion, ...

Companies investing in generative AI find that testing and quality assurance are two of the most critical areas for improvement. Here are four strategies for testing LLMs embedded in generative AI ...

It is an increasingly familiar experience. A request for help to a large language model (LLM) such as OpenAI’s ChatGPT is promptly met by a response that is confident, coherent and just plain wrong.

In early 2023, Professor Alice Oh and her colleagues at the Korea Advanced Institute of Science and Technology (KAIST) realized they needed to address the quickly growing interest in OpenAI ChatGPT ...