Update: Before you try all of this, you may want to try using WinToFlash, a utility designed to create a bootable Windows flash drive for Windows XP/Vista/7/Server. If this works for you, you can skip ...

OS X Mavericks is available in the Mac App Store now, but it's only an upgrade—but if you want to do a clean install, you'll need to manually burn an installation flash drive. Here's how to do it.