The Digiday Media Buying Summit brings together decision-makers across agencies and brands to move the industry forward. Through interactive programming and meaningful connections, we address the ...

AI licensing has gone from niche to crowded fast: Meta, Microsoft and Amazon have entered the fray in the last six months, and publishers are now juggling a growing menu of deals — each with different ...

The U.K’.s Competition Markets Authority (CMA) has proposed new rules to give publishers more control over how Google uses their content in AI features like its AI Overviews. The upshot: publishers ...

One thing became clear this year: AI platforms are changing where, how and how much referral traffic gets sent to publishers’ sites. The five graphs below illustrate where AI referrals stand today — ...

This article is also available in Spanish. Please use the toggle above the headline to switch languages. Visit digiday.com/es to read more content in Spanish. Pfizer ...

Microsoft is moving its publisher AI content marketplace pilot beyond the initial pilot phase, laying the groundwork for a broader ecosystem to connect publishers with a growing set of AI builders ...

The Super Bowl — arguably the industry’s most coveted ad opportunity — is back this Sunday. Already, advertisers have shelled out up to $8 million for a 30-second spot. Notably this year, marketers ...

Super Bowl spots and Cannes Lion-winning campaigns hog the spotlight in agency sizzle reels, but the work that runs on Instagram, Walmart or Instacart is what keeps the lights on. And demand among ...

After more than a year in limbo, TikTok can finally put the threats of a U.S. ban to bed, now that the deal between the American and Chinese governments has officially been ratified. On Jan. 22, ...

Generative AI tools crept closer to the uncanny valley this year as tools like OpenAI’s Sora or Google’s Nano Banana, have flooded the market. Marketers have higher expectations than ever for AI to ...

Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. More from the series → After Yahoo was sold by Verizon Wireless to Apollo Global, many deemed it a ...

Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. More from the series → If you’ve been living under a rock, you might not know how pervasive ...