In the world of commercial production, AI is moving from hype to hands-on. While some see it as a threat and others are sceptical, there’s no denying that there’s been a quantum leap forward in ...

It’s officially time to round out our Super Bowl LIX coverage. We’ve shown you all the spots and dived deep into the creative, strategy and production process behind a bunch of the ads. Now it’s time ...

"Dell Technologies has grown from a computer company to a full blown technology juggernaut since 'The Dell Dude' first graced our television screens, said Wayne Best, chief creative officer, New York.

'Love & Hearts for Your Lady Parts' consists of three videos, a :30 hero spot and two :15s, in which a voiceover lists common nicknames women use for their vaginas, a playful pushback against the ...

Scott Swartz, vice president of creative at Target tells LBB, “While ‘Stranger Things’ lives in the realm of science fiction, it’s grounded in real cultural moments.” From the beginning, they saw an ...

Athletic Appeal According to Kantar, sports stars are certainly in the ascendance when it comes to TV advertising. “Sports stars are gaining ground in adland, with the proportion of global TV ads ...

Gone are the days when the holiday marketing landscape was a simple countdown to a few major retailer commercials. Now, brands big and small vie not just for our wallets, but for cultural moments.

The agency, now part of Stagwell, was founded in 1935 during The Depression; this year marks its 90th anniversary. It has always had deep roots in B2B and agriculture, but in the last five years, has ...

With over two million homes, Airbnb is already one of the world’s largest accommodation providers; more than 80 million people worldwide have already had a unique experience by staying in someone’s ...

But, there’s something else to be considered here too. Looking at this moment in isolation does a disservice to the work that has gone into the brand since the inception of the phrase back in 2002.

Independent agency Pablo London has promoted a trio of senior creatives as part of its continued growth and creative evolution. Dan Norris and Ray Shaughnessy have been promoted to executive creative ...

The campaign takes over all 14 billboards at London’s Waterloo gallery, transforming the space into a live demonstration of Canva’s design capabilities. It’s a bold, tongue-in-cheek celebration of how ...