This is a teaser OOH campaign that takes off from the digital rollout hinting at a partnership between the two brands and builds anticipation ahead of the official launch.

The dedicated manufacturing initiative LEDX was inaugurated in January 2026 in Vapi with an annual production capacity of ...

Created by adam&eve\\TBWA in London, Skittles’ new OOH campaign ‘Irritate the Rainbow,’ aims to throw the unexpected by ...

As the viewer scans through the images, the final frame reveals fries, takeaway bags, or the golden Mcdonald’s logo. What makes the work interesting is the restraint behind it. McDonald’s didn’t make ...

McDonald’s latest campaign Camera Rolls, created by LEO UK, takes a surprisingly simple insight and turns it into a piece of creative storytelling that feels instinctively familiar. The idea stems ...

The company had earlier undertaken similar branding initiatives on the Vande Bharat and Shatabdi Express to celebrate 25 years of its journey.

Holi is perhaps the only festival where the world collectively refuses to grow up, and Perfetti Van Melle’s Chupa Chups, a ...

A striking new billboard in the Philippines is shifting passenger perceptions by visualizing exactly how Grab reinvests its ...

Goafest 2026 is co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC).

The Astral brand uses a larger-than-life outdoor installation to dramatise the strength of its wood adhesives.

She succeeds Gagandeep Bedi, who has been elevated to the role of APAC Marketing Strategy and Operations Lead, both reporting ...