While watching football playoff games over the next few days, you may see a new ad, called “America. The Beautiful.” It's part of a $9 million marketing campaign drawn up by The Heritage Foundation, a ...

Learn how to connect search, AI, and PPC into one unstoppable strategy. In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and ...

A creative brief is like a road map. A good brief leads to imaginative and persuasive ads. And gets you there quickly. A bad brief starts you off in the wrong direction. So you have to stop, figure ...

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings.

We are all familiar with those advertisers who tout their product to an extreme degree. Many companies that use consumer testimonials are guilty of such a practice. We all remember the ads for movies ...

Hogan-backed Real American Beer is reporting a sales surge since the passing of the wrestler. Heinz apologized on Monday for a ketchup campaign that critics said contained imagery that had echoes of ...

15x AMA Champion Ricky Carmichael and 9x AMA Champion Ryan Villopoto recap the week in Pro Motocross and Supercross. A Division of NBCUniversal. DISCLAIMER: This site and the products offered are for ...

Voluntary life insurance and accidental death and dismemberment (AD&D) policies are offered to employees as part of a company's benefits plan, and you can typically purchase coverage for yourself, ...