Fans felt shock as 5 AR shifts hit public view this month, and they matter to everyone with a phone or headset. Timing is important: ...

Niantic CEO John Hanke discusses the future of augmented reality with WSJ Personal Technology Columnist Joanna Stern at the ...

AR is becoming a practical tool for sustainability, resource efficiency and improving urban environments, turning digital ...

The Players Championship experience at the course, on TV or consuming data on a smart device has been enhanced for 2026 with a series of innovations.

Mahindra has confirmed that the second batch of the BE 6 Batman Edition has been booked out shortly after bookings opened. According to the company, all 999 units were reserved within seven minutes.

Many cutting-edge technologies, ranging from augmented reality (AR) and virtual reality (VR) to LiDAR (light detection and ranging) systems, rely on components that enable the precise control of light ...

Snap has launched ‘Cricket in a Snap’, a cricket-season advertising offering aimed at helping brands engage fans during the Indian Premier League (IPL). The initiative includes formats such as AR fan ...

Property owners are beginning to assert the right to manage the use of their properties in digital and virtual spheres.

With 85% of Gen Z in India following the IPL, Snapchat’s 'Cricket in a Snap' ad package lets brands join fan conversations through chat interactions and AR experiences.

Venture capital valuations in media fell 69% in the first two months of 2026 from a year ago, according to new data from PitchBook, signaling a difficult year ahead for media and publishing companies ...

Snap Inc. (NYSE: SNAP) shares extended recent losses Friday, March 6, 2026, trading down around 3-4% in midday action to hover near $5.14, as the social media company grapples with persistent investor ...