Nobody goes broke from a single $15.99 charge. That’s the logic, anyway — the quiet arithmetic that runs underneath every ...

The academization of influence signals a permanent change in how businesses will hire, train, and value marketing talent.

Behavioral economics combines information about human behavior and outcomes with more standard methods of economic analysis. Behavioral economics has been applied in various contexts such as ...

Behavioral economics, like “lived experience,” existed long before anyone thought a special and seemingly redundant name was required. To Adam Smith, economics was made of human behavior in all its ...

Economics professor and former Harvard University President Larry Summers, who recently stepped back from public duties following revelations about his ties to Jeffrey Epstein, opened his class at the ...

As the column’s name suggests, Thaler set out to challenge standard economic thinking by testing economic anomalies—in other words, what happens when our irrational, some might say human, selves are ...

It is a bit difficult to say what criteria should be used to judge the success or failure of a research initiative on the scale of merging psychology and economics. Two reasonable criteria, at least ...

While retirement and recordkeeping firms manage more than $40 trillion in assets, representing almost one-third of U.S. household financial wealth, a troubling disconnect persists: participant ...

Behavioral economics has emerged as an influential theoretical framework for analyzing household decision-making processes that impact environmental sustainability, social equity, and economic ...

This fall’s Foltyn Seminar brought together a leading expert in behavioral economics and key figures of community programs in Delaware to better understand how individuals make decisions and how those ...

Discover how behavioral economics blends insights from psychology and economics to explain why people often make irrational financial decisions. This clear and engaging video breaks down key concepts ...