The U.S. car business is grappling with a stubborn affordability problem, one that threatens to relegate more Americans to the used-car lot and leave automakers vulnerable to lower-priced rivals.

It’s a risk that they underserve less affluent consumers, and new entrants come in and steal that business,” he said. ‘WE’RE BUYING MORE LOADED VEHICLES’ Affordability has become a fixation for Trump ...

The affordability problem is a risk to American carmakers as Chinese brands expand globally. Many lower and middle-income car shoppers have been relegated to the used-car lot.