While there's a lot of attention paid to how much technology is being built into new cars, Lexus has at least three ads going in the other direction. The ads, which were unveiled this week, don't want ...

Lexus's new TV ad is the first forward-looking spot by an automaker in the wake of Covid-19. Say it; say it ... say it: “Where will you go first?” With that new tag line in TV ads breaking on May 18, ...

It’s only fitting that the huge red bow should be the center of the creative for new commercials for Lexus that mark the twentieth anniversary of its industry-changing “December To Remember” year-end ...

Lexus has launched a one-month long campaign within the MSNBC.com iPhone application, letting consumers discover, interact and engage with the automaker?s HS Hybrid car model. When consumers click on ...

Here's one you probably didn't have on your 2021 bingo card: The Russo brothers have directed a brand new ad for Lexus that stars Kumail Nanjiani's Eternals character Kingo. The two-minute marketing ...

In a challenging era for car sales, sometimes you need a team of superheroes to help get the metal off the lot. Lexus is hoping to make “Gen Y” consumers in their 30s and 40s more aware of its ...

Are you a print subscriber? Activate your account. By Jack Neff - 44 min 26 sec ago By Jon Springer - 4 hours 24 min ago By Parker Herren - 7 hours 31 min ago By Tim Nudd - 8 hours 7 min ago 9 hours ...

Are you a print subscriber? Activate your account. By Aleda Stam - 10 hours 52 min ago 10 hours 52 min ago By Tim Nudd - 11 hours 22 min ago By Ad Age Staff - 11 hours 52 min ago By Parker Herren - 11 ...

Marketers are increasingly tailoring their ad content specifically for the platforms on which they appear, but Lexus is taking that concept a step further with its latest Facebook campaign. To promote ...

Lexus has purchased a twelve-month advertising campaign on Edmunds.com, a resource for unbiased automotive information. As a result of this ad buy, Lexus will be one of the first automakers to ...

Lexus' fall ad campaigns for its best-selling car and flagship sedan will be backed by $50 million in media spending. The bulk of the fourth-quarter budget for the luxury division of Toyota Motor ...