Mattel announced a global initiative to commemorate International Women's Day 2026 through a special campaign spearheaded by ...

Hello Barbie is an Internet-connected doll that can chat with her playmate. Susan Linn, executive director of the nonprofit Campaign for a Commercial-Free Childhood, says the doll is “creepy” and ...

Mattel is facing activist pressure from Barington Capital, particularly around its strategy with the Fisher-Price and American Girl brands. The toymaker's CEO, Ynon Kreiz, said Barbie is the blueprint ...