Brand Integration Power Players: 25 Trailblazers Changing the Face of Marketing in Hollywood

When brand partnerships in shows and movies are expertly done, they take a project to the next level. TheWrap's first-ever Brand Integration Power Players List celebrates the marketing gurus, industry ...
Pocket Gamer.biz

Angry Birds: "unfair advantage", marketing strategies, and competing in the UA auction

Angry Birds arrived in the early days of the App Store when the concept of a mobile game with touch controls was new.