Inflation and tariffs may dominate headlines, but their lasting impact is behavioral. They accelerated an existing shift ...

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As consumer behavior shifts more rapidly, understanding in-home usage helps leaders reduce risk, innovate and stay ahead of ...

A research report published in the Journal of Nutrition Education and Behavior examines how the rapid digitalization of the ...

People are questioning if the architecture of American healthcare can create any living, breathing incentive for ...

Wendy’s is in the middle of one of the largest retrenchments in its history, planning to close roughly 300 to 358 U.S.

Walmart's performance suggests that traditional retail is evolving towards a hybrid model where technology, data, and ...

Discover how local communities are adapting to post-pandemic consumer trends in 2026, from digital shopping shifts to ...

There are various reasons why spending in the U.S. remains strong despite low consumer confidence, and it’s not just about having higher incomes.

One of the primary drivers behind expanding digital displays in grocery stores – and pairing them with facial recognition ...

Built on a study of 14,000+ US consumers, MAX’s new Wavelength™ platform pairs traditional segmentation with music fandom ...

How do we reconcile this tension? In a paper published in Consumer Psychology Review, I introduce the Pathways for Avoiding Self-Sanction (PASS) model, which explains how consumers can escape guilt or ...