TAM Sports, the sports intelligence division of TAM Media Research, has strengthened its cross-platform monitoring capabilities to include advertising tracking across Linear Live Broadcast and Live ...
The campaign delivered a measurable uplift in click-through rates by 28% and overall media efficiency. Higher engagement reduced CPM translated into a 30% reduction in onboarding costs within three ...
The partnership will see the team equipped with Tommy Hilfiger Travel Gear during the IPL 2026 season.
The founders say the platform aims to address challenges global brands face entering India, including fragmented market access and operational complexity.
The citizen-led initiative invites individuals, institutions and groups across India to participate in activities focused on creativity, collaboration and community engagement.
Under this partnership, HMD’s first smartphone launch in India for 2026 will take place on Flipkart, which will act as an e-commerce partner alongside other online and offline retail channels.
The airline said Elbers resigned citing personal reasons. His exit comes after IndiGo cancelled about 4,500 flights in December, leaving thousands of passengers stranded.
He currently leads SVOD revenue and subscriber growth at JioHotstar and also works with the company’s media centre of excellence.
PR & Communications. In this role, she will lead the company’s external communications strategy, drive strategic media engagement and help strengthen the brand’s narrative across India’s financial ...
Isuzu Motors India (IMI), a subsidiary of Isuzu Motors, Japan, has announced a key change in the top management. Takeshi Hirano, Isuzu business division, Mitsubishi Corporation, Japan, succeeds Toru ...
Aviva India, the life insurance company has recently announced the appointment of Harshit Agrawal as its head of marketing. Harshit brings with him over 16 years of experience across marketing, brand ...
Apparel Group has expanded its portfolio in India with the addition of Nike Littles and Jordan. The company said the two brands will be introduced through its retail network in the country along with ...