AI agents are moving fast, but MadConnect says ad tech’s slow, messy plumbing still needs an overhaul before agentic ...

The companies that will win the next phase of ad tech are not the ones with the most integrations or the most agent-to-agent transactions per second. They are the ones whose buyers, sellers, and ...

The US government wants to use digital ad infrastructure for the exact type of surveillance critics have long warned about. We should have seen this coming.

Criteo on Monday said it will become the first advertising technology partner to integrate with OpenAI’s advertising pilot ...

On April 17, the US District Court for the Eastern District of Virginia found that Google violated antitrust law by maintaining a monopoly in the advertising technology market and unlawfully tying its ...

Just a couple of days into the Google ad tech antitrust trial, it seems clear that the heart of the US Department of Justice’s case is proving that Google Ad Manager is the key to the tech giant’s ...

A federal judge has ruled that Google is a monopolist in online advertising. The New York Times reported on Thursday that Judge Leonie Brinkema of the US District Court for the Eastern District of ...