Most of us spend a lot of time on social media. Scrolling when we wake up. Scrolling again just before bed. And at some point, almost everyone asks the same question. Why doesn’t my feed feel anything ...

Ever wonder why your social media feed seems to “read your mind?” One minute, you’re watching a video about travel, and suddenly, your feed is filled with flight deals and hotel recommendations. It’s ...

In the high-stakes world of digital marketing, "the algorithm" is often spoken of as a shadowy, unpredictable force that gatekeeps success. For small and medium-sized businesses, trying to keep up ...

Addis Ababa, February 20, 2026 (ENA) –Ethio telecom has officially launched teleStream, a cutting-edge internet-based streaming platform poised to revolutionize Ethiopia’s media and entertainment ...

For decades, communications leaders understood the rules of access. If you wanted attention at scale, you went through editors, producers, publishers and journalists. Media gatekeepers decided what ...

People often blame social media algorithms that prioritize extreme content for increasing political polarization, but this effect has been difficult to prove. Only the platform owners have access to ...

Threads users have been complaining about its recommendation algorithm pretty much since the beginning of the platform. At some point, this turned into a meme, with users writing posts jokingly ...

OLYMPIA, Wash. — For Aaron Ping, a debate unfolding in Olympia is deeply personal. At home, he still flips through photos of his son Avery: mountain biking with friends, hiking outdoors, playing with ...

Scroll through social media long enough and a pattern emerges. Pause on a post questioning climate change or taking a hard line on a political issue, and the platform is quick to respond—serving up ...

The X logo appears on a smartphone screen. (Photo by Nikolas Kokovlis/NurPhoto via Getty Images) (NurPhoto via Getty Images) When X's engineering team published the code that powers the platform's ...

If it feels like social platforms suddenly “get” you more than they used to, you’re not imagining it! In 2026, feeds aren’t only reacting to what you click anymore. They’re predicting what you ...