Boston-based e-commerce company Wayfair Inc. is bringing its paid membership program to Canada in hopes it proves as popular here as it is with customers in the United States.

New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning ...

Wayfair launches Wayfair Rewards in Canada as the home retailer deepens its loyalty strategy and expands its omnichannel presence.

Airlines now reward customers who deliver the most value across the entire ecosystem, not just the most miles in the air.

Michaels has updated its loyalty program, revamping its two lowest tiers and adding a third tier for customers that spend at least $1,000 annually, the company announced Monday. All Michaels Rewards ...

Starbucks’ recent overhaul of its loyalty program marks a significant shift for what has long been considered the benchmark ...

Explore how loyalty programs are evolving into critical revenue engines, focusing on customer retention, data utilization, ...

Starbucks is launching a major change to its loyalty program on Tuesday. Here's a look at what customers can expect. (AP ...

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

Victoria's Secret & Co. is shutting down the recently acquired line of business it had hoped would help modernize the ...

Signing up for grocery store loyalty programs seem like a smart way to save, but there's more happening behind the scenes than shoppers realize.

W, has launched its first international paid loyalty program, Wayfair Rewards, in Canada. The company is also planning a grand opening for its second U.S. large format retail store in Atlanta. These ...